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Search to buy

Web visitors that plan to buy, and are using search engines to search for the product are divided into 2 groups :

  • Search online - Buy online
  • Search online - Buy offline

Search online - Buy online

The web visitors from this group will search for your services or product and buy it from your web site. We measure this group by the quantity of sales.
Services from this group might be the following:

Search online - Buy offline

The web visitors from this group will search for your services or product and do not buy from web sites. The reason might be the following:

  • You do not sell online
  • The web visitor does not feel comfortable buying online
  • Your product / service is geography related (like Children dentists)
  • The shipping price is too high
  • The shipping duration is too long
  • The shipping price is too high

Services from this group might be the following:

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